Housing First is a non-profit that takes a community-centered, whole-health treatment approach to ending chronic homelessness for individuals living with mental illness and other brain-based disorders. For people who live on the streets, it is extremely difficult, if not impossible, to seek recovery from a mental illness or substance use disorder. Housing First is an evidence-based model that moves individuals and families from the streets or shelters into housing where they receive rehabilitation services and recovery support. Housing First offers its residents more than just four walls – they offer them independence as they start new, healthier phases of their lives.
Housing First is a project of Austin Travis County Integral Care (ATCIC), and the campaign is currently fundraising to bring this innovative model to our community’s most vulnerable members in two ways. The first is by building a 50-unit permanent supportive housing complex in Travis County, and the second is to fund additional supportive services and housing for individuals living in apartments across the county. Scheduled to open in 2017, Oak Springs will include 50 efficiency units, an integrated health clinic, supported employment services, and a community room.
Too Good Strategy collaborated with Fayruz Benyousef Consulting and ATCIC to create an informative microsite to educate the community and support its capital campaign. My role in this project was to create a design for the microsite and come up with a creative strategy for the donation aspect of the site.